Legal

Privacy Policy

Last updated: March 2026

1. Introduction

The Artistry Agency ("we", "us", or "our") is committed to protecting your personal data and respecting your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal information in compliance with the General Data Protection Regulation (GDPR) and the UAE Federal Decree-Law No. 45 of 2021 on the Protection of Personal Data (PDPL).

2. Data Controller

The Artistry Agency, based in Dubai, United Arab Emirates, is the data controller responsible for your personal data. For any data protection inquiries, contact us at info@theartistryagency.com.

3. What Data We Collect

We may collect and process the following categories of personal data:

  • Identity Data: First name, last name, stage name
  • Contact Data: Email address, phone number, mailing address
  • Professional Data: Portfolio links, CV, performance videos, images, career history
  • Technical Data: IP address, browser type, device information, cookies
  • Usage Data: How you interact with our website and services
  • Communication Data: Messages, inquiries, and correspondence with us

4. How We Use Your Data

We process your personal data for the following purposes:

  • To respond to your inquiries and contact form submissions
  • To process artist applications and manage talent rosters
  • To fulfill booking requests and event management services
  • To communicate updates about our services and opportunities
  • To comply with legal obligations
  • To improve our website and user experience

5. Legal Basis for Processing

We process your data based on the following legal grounds under GDPR:

  • Consent: When you submit a form or opt in to communications
  • Contractual Necessity: To fulfill our obligations when you engage our services
  • Legitimate Interests: To operate and improve our business, provided your rights are not overridden
  • Legal Obligation: To comply with applicable laws and regulations

6. Data Sharing & Third Parties

We do not sell your personal data. We may share your information with:

  • Event organizers and clients (only with your consent for booking purposes)
  • Service providers who assist our operations (hosting, analytics) under strict data processing agreements
  • Legal authorities when required by law

7. International Data Transfers

As an agency operating globally, your data may be transferred outside the UAE or the European Economic Area (EEA). When this occurs, we ensure appropriate safeguards are in place, including Standard Contractual Clauses (SCCs) approved by the European Commission.

8. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected. Artist application data is retained for up to 24 months unless you request earlier deletion. Contact form submissions are retained for 12 months.

9. Your Rights Under GDPR

You have the following rights regarding your personal data:

  • Right of Access: Request a copy of the data we hold about you
  • Right to Rectification: Request correction of inaccurate or incomplete data
  • Right to Erasure: Request deletion of your personal data ('right to be forgotten')
  • Right to Restrict Processing: Request limitation of how we use your data
  • Right to Data Portability: Receive your data in a structured, machine-readable format
  • Right to Object: Object to processing based on legitimate interests or direct marketing
  • Right to Withdraw Consent: Withdraw your consent at any time without affecting prior processing

10. Cookies

Our website uses cookies to enhance your browsing experience. You can manage your cookie preferences through your browser settings. Essential cookies are necessary for the website to function and cannot be disabled.

11. Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. These include encryption, access controls, and regular security assessments.

12. Children's Privacy

Our services are not directed at individuals under 16 years of age. We do not knowingly collect personal data from children. If we become aware that we have collected data from a child, we will take steps to delete it promptly.

13. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.

14. Contact Us

If you have any questions about this Privacy Policy or wish to exercise your data rights, please contact us:

  • Email: info@theartistryagency.com
  • Phone: +971 56 331 86 82
  • Address: Dubai, United Arab Emirates